Students & Young Adults

Students & Young Adults are often a highly sought after audience group, they have a small income but often they spend a large chunk of it. Students and Young Adults not only are more willing to spend money, they have more idle time.

They can spend their days having late night suppers at 24 Hours Coffee shops, cafes, staying for a good 30mins to 70mins a single trip. They are more likely to spend weekends out of home and usually spend time having coffee and snacks in cafes or Milo-Dinosaur in late night supper hot spots.

How to reach out to Students & Young Adults

. Near Primary & Secondary Schools
. Near JCs and Polytechnics
. Near and around MRT and Bus Interchanges
. Near and within Shopping Malls
. Late night 24Hrs Supper Hot Spots
. Near Clubbing Zones

Audience Profile

Gender: 68% Male, 32% Female

53% Age 15 - 24
29% Age 25 - 30
18% Age Below 15